Tuesday, March 8, 2016
Idea Napkin No. 2-Dillon Dunn
My name is Dillon Dunn and I attend the University of Florida. Have you ever missed the feeling of being at home with your mom and dad? Do you ever wish you could go back in time and relive your childhood? My idea cant take you back to your childhood. My idea will give you a nostalgic feel of what it is like to be back at home. My idea is Jelly Jams! Jelly Jams is a peanut butter and jelly restaurant that is specialized in giving the nostalgic feel of your childhood. Our sandwiches are designed to make you feel as if you are eating a PB&J back at home with your family. Not only will our product make you feel as if you are in your childhood again it also tastes amazing! All of our ingredients are locally sourced, and all organic. The target market for Jelly Jams is the typical college student that misses their life at home! A meal which would include a sandwich, banana chips, and a drink will cost about 7$ to the customer while only costing us 2$ to make. With not a ton of cheap healthy restaurants in the Gainesville area, I plan on satisfying the hole in the market place and making a lot of money while doing it!
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Hello-
ReplyDeleteInteresting idea, I really like the simplicity of it. I like your product that you came up with and I like how you connected it to emotions. A lot of successful businesses play on emotions because it is easier to have a target market. Although, I believe we were supposed to have a feedback memo. Make sure you're acknowledging your peers because you never know what someone could come up with. Great job, if you want to check out mine:http://basmacirachel.blogspot.com/2016/03/idea-napkin-no-2.html
Hey Dillon,
ReplyDeleteapparently your idea and the way you promote it makes your product unique. I love peanut butter and I won't say I wouldn't try your brand out of curiosity. I don't know, however, if the cost will attract your customers as much. I'm really curious to see how you'll make your customers wanting to buy a sandwich rather than make it on their own. Your product reminds me of the Midnight cookies, because they are like home-made cookies that you eat in your pijamas before you go to sleep.
This is a unique idea that I think can definitely pick up traction. I recently watched a shark tank episode where a shark invested in a grilled cheese restaurant concept. Sometimes the simplest of things can take off and be successful. One thing I am concerned about as a consumer would be the price of the product. I could go to Subway and get a similar product that is 6 inches for much less than the price you are offering. Do you think that would generate competition for your company? Great job with coming up with this idea though, you can check out my idea here: http://buschuf.blogspot.com/2016/03/idea-napkin-no-2.html
ReplyDeleteHey Dillon,
ReplyDeleteI like this idea, and I could certainly picture myself dining at an establishment like this one. Like the others, the only thing that concerns me is the price. I'm all for nostalgia, but I would prefer if it was a little more affordable. Overall, I love the idea! But I would consider possibly changing the price if you could. Great job! Here's a link to my blog if you're interested:
http://ryangoodsonent3003.blogspot.com/2016/03/idea-napkin-no-2.html