Tuesday, March 22, 2016

My Unfair Advantage-Dillon Dunn

  1. My knowledge-Mind set of a entrepreneur, I am also very good with numbers.
  2. My business partner (Reese) knowledge- Knows how to make a website.
  3. My business partner (Marie) knowledge- Came up with the peanut butter recipe.
  4. $10,000 Start up money-A small amount of Capitol to start up with.
  5. recipe for a special peanut butter-Have a secrete recipe for peanut butter that would be hard to copy.
  6. The mind-set of the target market-I am the ideal customer for my business.
  7. My step father as a mentor- Has owned his own business for over 25 years.
  8. Living in the ideal city for my business to grow-Living in Gainesville is perfect for our business since our target market is college students.
  9. Have connections with local peanut farmer-Get a discount on peanuts that we use to make peanut butter.
  10. Have an old family Jelly recipe-Have a secrete jelly recipe that would be hard to copy.
I think that our most valuable asset is our peanut butter recipe. We have been told by everyone who has tried our peanut butter that it is the best peanut butter that they have ever tasted in their life.

*****In case you haven't looked at my blog my idea is to start a peanut butter and jelly restaurant in Gainesville.
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3 comments:

  1. Amanda MatykMarch 28, 2016 at 11:34 PM

    Dillon,

    This sounds so cool! I don't even like peanut butter but you have me wanting to try yours! I think you really seem to have everything planned out, from a business partner that makes the product to a business partner that promotes the product! Best of luck to you in the future, and I hope to see this peanut butter and jelly restaurant in Gainesville in the future! If you want, check out my post:http://ament3003.blogspot.com/2016/03/my-unfair-advantage.html

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  2. UnknownMarch 31, 2016 at 3:56 PM

    this is interesting. I agree with you that your recipe is your best resource but their are other resources that you have as well that are unique like your entrepreneurial mind set. Here is my assignment: http://entreprenuershipisamindset.blogspot.com/2016/03/my-unfair-advantage.html

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  3. Brandon BoykoMarch 31, 2016 at 6:53 PM

    You pretty much have everything that you need to make this product a success. To have someone on your team to make the product, someone else to promote it, and having a mentor in your stepfather, you are on the right path if you ask me. I have to disagree that your recipe is your most unfair advantage. You have a few other advantages on here that I would rank above the recipe, but that is just my opinion. Great job on this assessment!

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